Fractional CFO Leadership

Strategic financial leadership for businesses that have outgrown their bookkeeper.

We build the cash flow visibility, tax strategy, and financial architecture that protect what you've built — and prepare it for a future exit. Tampa-based. Serving owners nationwide.

Fractional
CFO leadership, not outsourced accounting
Integrated
Cash · Tax · Comp · Wealth
Long-term
Built for multi-year partnerships
Nationwide
Tampa-based, clients across the US
Industries We Serve
Healthcare
Construction
Trades & Service
Professional Services
Growth-Stage Operators
The Pattern We See

The business is working. The finances just aren't working with it.

Most owners we work with aren't in trouble. They're growing — and that's exactly the problem.

Revenue is up. The team is heads-down. From the outside, everything looks right. But underneath, cash feels tighter than it should, profitability swings month to month, and the biggest decisions get made on instinct rather than numbers you trust.

That's not a performance problem. It's a structure problem. And structure is what we build.

Sound familiar?
  • Cash flow feels tight despite strong sales
  • Tax planning is reactive, not intentional
  • Owner compensation isn't optimized
  • Hiring and reinvestment decisions get made on gut
  • Business and personal finances operate in silos
  • You don't have a clear picture of where wealth is going
What We Build

Four pillars. One integrated system.

Most advisors pick one lane — tax, bookkeeping, or planning. We operate across all of them, because the best outcomes for owners require them working together.

Cash Flow Architecture

Active cash management with rolling forecasts, working capital optimization, and visibility into where every dollar lands before it moves.

Strategic Tax Planning

Proactive tax strategy — entity structure, owner compensation, retirement vehicles, and Section 199A. We build the strategy and coordinate with your CPA — we don't prepare or file returns.

Compensation Design

Structure how you pay yourself — salary, distributions, retirement contributions, and accountable plans — to maximize after-tax outcomes.

Wealth Integration

Business decisions and personal wealth aren't separate. We connect them so retained earnings, owner draws, and reinvestment all serve the same plan.

Job & Margin Visibility

Job-level profitability for construction and service firms. Know which jobs make you money and which quietly cost you margin.

Exit Readiness

Build the financial cleanliness, documentation, and metrics that translate to enterprise value when you're ready to sell or transition.

How It Works

A framework built around your business — not a generic checklist.

Every engagement starts with where you actually stand. Then we build from there.

01
Week 1 · Free

Discovery & Diagnostic

We audit your last 12 months of P&L, tax returns, comp structure, and entity setup to identify the gaps most owners don't know exist. You leave with a written summary whether you engage us or not.

02
Weeks 2–4

Architecture & Design

We design an integrated financial framework — cash flow model, tax strategy, comp redesign, and wealth alignment — built specifically for your structure and long-term goals.

03
Ongoing

Implementation & Advisory

We don't hand you a report and walk away. We stay engaged as your strategic financial partner — monthly CFO advisory, quarterly strategy sessions, and direct accountability as the business grows.

Who We Work With

We're a fit for some businesses. Not all.

Here's exactly who we serve well — and who we don't.

You're a fit if:

  • You run an established, profitable business
  • You need more than a bookkeeper, but less than a full-time CFO
  • You want tax strategy — not just tax compliance
  • You're making key decisions without a framework you trust
  • You're thinking about wealth, not just revenue
  • You operate in healthcare, construction, trades, or professional services

Not the right fit if:

  • You're pre-revenue and need basic bookkeeping
  • You want someone to do the books, not advise on strategy
  • You're looking for the cheapest option in the market
  • You want a year-end-only tax preparer
  • You're not open to changes in how the business is structured
Client Results

What changes when the structure is right.

"

I had 200 accounts, three crews, and zero idea where my money was going at month-end. Keystone showed me I wasn't just disorganized — I had real structural problems. Within one quarter I had more clarity than I'd had in six years. The money didn't change. The structure did.

R
Roberto M.
Landscaping & Lawn Maintenance
"

I built this from one truck to 14 routes — but the financial side never kept up. Keystone looked at the entity, how I was paying myself, where the tax leakage was, and made changes that immediately put more money in my pocket without adding a single new client.

T
Tony D.
Pool Service & Maintenance
"

$3M in revenue and I still couldn't tell you our actual margins on any given job. Cash was always tighter than it should have been. Keystone mapped the gaps and built a system that gave me a real picture — for the first time, I can price and bid with confidence.

M
Marcus L.
Construction
Client Case Study

From $1.2M to a $8.35M Platform.

Strategic Capital Leadership across a multi-entity landscaping platform — South Florida.

$1.2M → $3.6M
Landscaping core, 4 years
$1.1M
SBA loan structured for acquisition
3 Entities
One coherent capital strategy
$8.35M
Projected Year 5 platform revenue

When our client came to Keystone, he was already a skilled operator — a Navy veteran who had taken a $1.2M landscaping business and tripled it to $3.6M in four years. What he needed wasn't more hustle. He needed a capital framework that could keep pace with his ambition.

Over an 18-month engagement, Keystone served as his fractional CFO and strategic capital partner — structuring two SBA-financed acquisitions, building institutional-grade financial plans, and positioning his platform for long-term wealth creation.

"The conversation is free. The clarity is invaluable."
Free Download

The full Keystone case study — every number, every workstream.

See exactly how we structured the transactions, packaged the SBA loans, and built an integrated capital strategy across three entities.

  • Full 5-year financial projections across all 3 entities
  • Acquisition deal structure: sources & uses + EBITDA multiple
  • The 5-pattern diagnostic we used to find leverage
  • How we packaged the SBA submissions that closed
  • The exit-readiness foundation we built

Where should we send it?

We'll email the full case study PDF instantly. No spam — just real strategy.

Check your inbox.
The case study is on its way. We'll be in touch shortly.
Meet the Team

The people you'll actually be working with.

Our CFOs operate as part of your leadership team — not external consultants you'll never hear from. Here's who's in your corner.

Bob Church, Co-Founder of Keystone Consulting Team
Bob Church
Co-Founder · M&A and Exit Strategy

Private equity background. Scaled portfolio companies from $50M to $500M+. Brought in for M&A and exit-readiness work where the numbers have to hold up to institutional due diligence.

"Keystone was built at the intersection of financial planning, tax strategy, and business advisory — because the best outcomes for owners require all three working together. Most advisors pick one lane. We operate across all of them."

Get in touch
Vincent Andrea, Co-Founder of Keystone Consulting Team
Vincent Andrea
Co-Founder · Fractional CFO & Capital Allocation

Fortune 500 consulting background. Oversaw $40M in annual revenue at scale. 7+ years advising owners on capital allocation and tax strategy.

"Our mission is to bridge the gap between lower-middle-market businesses and the level of strategic financial guidance typically reserved for private equity and family office–backed companies. Clarity, discipline, and structured value creation."

Get in touch
Common Questions

Before we talk, you probably want to know:

How long are engagements?

Our goal isn't a short-term project — it's a long-term financial partnership. Most of our clients work with us for years, because the structure we build evolves with the business. We'll walk through what the right engagement looks like for you on the discovery call.

What does it cost?

Every engagement is scoped to the size and complexity of your business and what you actually need. There's no one-size-fits-all number. After the diagnostic call, we'll give you exact pricing built around your situation — not a generic package.

Do you replace my bookkeeper or work with them?

Most often we work alongside your existing bookkeeper. We operate one level above — building the financial systems, strategy, and reporting that bookkeeping feeds into. If your bookkeeper isn't a fit, we'll tell you and help you find one.

Do you handle tax preparation, or just strategy?

Strategy only — we don't prepare or file tax returns. Proactive tax planning is built into every engagement, and we coordinate directly with your CPA (or help you find the right one) so the filing reflects the strategy.

What size business is the right fit?

We work with established, profitable businesses that have outgrown operating without strategic financial leadership. Whether that's the right description for you is exactly what the discovery call is for.

Are you only in Tampa and South Florida?

We're Florida-based but serve clients nationwide. Most engagements run virtually with in-person sessions when it makes sense.

Start Here

Your business deserves a financial system as strong as the work you put into it.

A 15-minute call is the starting point. We'll assess where you stand, identify the highest-impact opportunities, and decide together whether Keystone is the right fit. No pitch deck — just a real conversation.

Fractional CFO leadership for growth-minded operators. Cash flow, tax strategy, compensation, and wealth — built as one system.

Location

  • Tampa, FL
  • South Florida
  • Serving clients nationwide
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